![Wella Professionals Illumina Colour Tube Permanent Hair Colour - 10/1 Lightest Ash Blonde 60ml | Demi and Semi Permanent Hair Dye | Sally Beauty Wella Professionals Illumina Colour Tube Permanent Hair Colour - 10/1 Lightest Ash Blonde 60ml | Demi and Semi Permanent Hair Dye | Sally Beauty](https://www.sallybeauty.co.uk/on/demandware.static/-/Sites-sally-master-catalog/default/dwe795ae63/images/original/127219_0.jpg)
Wella Professionals Illumina Colour Tube Permanent Hair Colour - 10/1 Lightest Ash Blonde 60ml | Demi and Semi Permanent Hair Dye | Sally Beauty
![Been doing my hair for the past year only bleach the roots and use wella illumina 10/69 is this color considered platinum? In indirect light it looks more yellow I hate that Been doing my hair for the past year only bleach the roots and use wella illumina 10/69 is this color considered platinum? In indirect light it looks more yellow I hate that](https://i.redd.it/q975dypv5ss81.jpg)
Been doing my hair for the past year only bleach the roots and use wella illumina 10/69 is this color considered platinum? In indirect light it looks more yellow I hate that
![Wella Professionals Illumina Colour Tube Permanent Hair Colour - 10/1 Lightest Ash Blonde 60ml | Demi and Semi Permanent Hair Dye | Sally Beauty Wella Professionals Illumina Colour Tube Permanent Hair Colour - 10/1 Lightest Ash Blonde 60ml | Demi and Semi Permanent Hair Dye | Sally Beauty](https://www.sallybeauty.co.uk/dw/image/v2/BBTX_PRD/on/demandware.static/-/Sites-sally-master-catalog/default/dwa5f0e663/images/original/127219_2.jpg?sw=1000&sh=1000)
Wella Professionals Illumina Colour Tube Permanent Hair Colour - 10/1 Lightest Ash Blonde 60ml | Demi and Semi Permanent Hair Dye | Sally Beauty
![IC: 20g 10/36 + 20g 10/1 + 20g 10/93 + 120g 1.9% | Wella hair color, Toner for blonde hair, Baby blonde hair IC: 20g 10/36 + 20g 10/1 + 20g 10/93 + 120g 1.9% | Wella hair color, Toner for blonde hair, Baby blonde hair](https://i.pinimg.com/474x/6c/a4/b8/6ca4b860bfd0d88752d12f3486d86775.jpg)
IC: 20g 10/36 + 20g 10/1 + 20g 10/93 + 120g 1.9% | Wella hair color, Toner for blonde hair, Baby blonde hair
![Been doing my hair for the past year only bleach the roots and use wella illumina 10/69 is this color considered platinum? In indirect light it looks more yellow I hate that Been doing my hair for the past year only bleach the roots and use wella illumina 10/69 is this color considered platinum? In indirect light it looks more yellow I hate that](https://i.redd.it/f87owypv5ss81.jpg)
Been doing my hair for the past year only bleach the roots and use wella illumina 10/69 is this color considered platinum? In indirect light it looks more yellow I hate that
![10 BEAUTIFUL BLONDES: WELLA COLOR TOUCH FORMULAS - Hairco Beauty | Professional Hair Beauty Salon Supplies 10 BEAUTIFUL BLONDES: WELLA COLOR TOUCH FORMULAS - Hairco Beauty | Professional Hair Beauty Salon Supplies](https://www.haircoandbeauty.co.uk/wp-content/uploads/2023/02/IMG_0070-1024x1014.jpg)
10 BEAUTIFUL BLONDES: WELLA COLOR TOUCH FORMULAS - Hairco Beauty | Professional Hair Beauty Salon Supplies
![Wella Illumina Color Permanent Hair Color, No. 10/1 Lightest Ash Blonde, 0.08103 kg : Amazon.co.uk: Beauty Wella Illumina Color Permanent Hair Color, No. 10/1 Lightest Ash Blonde, 0.08103 kg : Amazon.co.uk: Beauty](https://m.media-amazon.com/images/I/718u5u74piL._UX250_.jpg)